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Tarte

shape tape™ Contour Concealer 10ml – Full Coverage, Natural Matte, 12-Hour Crease-Proof | 48 Shades | 10ml

4.8Store rating · 450+ Google reviews
Makeup type: ConcealerSee all
₹2,800 MRP ₹3,40018% Off Inclusive of all taxes
Dispatched in 24–48 hrs · Free delivery on this item
Makeup Shade: 8B Porcelain Beige

Select Makeup Shade

shape tape™ Contour Concealer 10ml – Full Coverage, Natural Matte, 12-Hour Crease-Proof | 48 ShadesMakeup Shade:

₹2,800 ₹3,400 18% OffInclusive of all taxes

Sold by: Secret Beauty, Kharghar · Fresh stock from our store

100% Authentic Easy return policy

Available Offers & Club Benefits

Free deliveryOn orders of ₹899 or more. Below that, delivery is a flat ₹80.Unlocked with this item
Cash on DeliveryPay in cash when your order arrives.
Free delivery
above ₹899
COD
available
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Want to know more?

The cult full-coverage concealer, now in 48 shades for every Indian skin tone. tarte shape tape™ hides dark circles, pigmentation, acne marks and redness in one thin layer, with a natural matte finish that's 12-hour crease-proof and waterproof. Full coverage, natural matte finish that still looks like skin12-hour crease-proof, up to 16-hour wearBrightens under-eyes and covers spots, marks and rednessShea butter, mango butter and licorice root; vegan and cruelty-freeFull size 10 ml | 48 shades | Made in Korea 100% authentic, fresh stock from our Kharghar store. Free delivery above ₹899.

Frequently Bought Together

Extra 5% off when you buy them together

Total ₹4,109 ₹4,325

You save ₹216 by buying together

Highlights

Size
10 ml
Coverage
Full
Finish
Natural Matte
Country of Origin
South Korea

Product Details

Why it’s a must-have

Dark circles, pigmentation, acne marks and redness that peek through even after foundation? That is exactly what tarte shape tape™ Contour Concealer was made for. One small dab gives full coverage with a natural matte finish that does not crease, cake or slide, so your under-eyes look awake and your skin looks even from the first photo to the last dance. From America's #1 concealer brand (as printed on the pack).

The problems it solves

  • Dark circles and tired-looking under-eyes: full-coverage pigment hides shadows in one thin layer; choose a shade 1–2 shades lighter to brighten and lift.
  • Pigmentation, acne marks and redness: dot, tap and they disappear without a heavy, cakey look.
  • Concealer that creases into fine lines by afternoon: 12-hour crease-proof (pack claim) with up to 16-hour wear (brand claim).
  • Makeup melting in Indian heat and humidity: a waterproof, long-wear formula made for normal, combination and oily skin.
  • Finding a shade for Indian skin: 48 shades across six undertones, including warm honey, golden and sand shades that match wheatish, dusky and deep Indian skin.

Why you'll love it

  • Full coverage, natural matte finish that still looks like skin.
  • Tape technology™ helps blur the look of pores, fine lines and texture (brand claim).
  • Skin-loving shea butter, mango seed butter, olive fruit oil and licorice root extract.
  • The famous XL doe-foot applicator covers more area in fewer swipes.
  • Multi-tasker: conceal, brighten, contour, spot-correct, or use as a full-coverage foundation.
  • Vegan and cruelty-free (cruelty-free bunny on pack).

Secret Beauty Pro Tip

Buy two shades: one 1–2 shades lighter for brightening under-eyes, and one that exactly matches your skin for spot-concealing and the rest of the face. This is how makeup artists get the lifted, photo-ready look at Indian weddings.

How to choose your shade

Each shade code tells you two things: the number is the depth (lower = lighter, higher = deeper) and the letter is the undertone.

  • B (beige): cool, pink/rosy undertone
  • S (sand): warm, golden/yellow undertone
  • N (neutral): balanced, neither pink nor yellow
  • H (honey): warm, peach undertone
  • G (golden): very warm, golden/olive undertone
  • W (warm): very warm, rosy-red undertone

Quick guide for Indian skin: fair to wheatish skin usually suits the 16N–29N range or S shades; wheatish to medium skin often suits 34S–42S, 35H and 37G; dusky to deep skin often suits 44H–53G and the H and G shades. Veins look greenish? Go S, H or G. Bluish-purple? Go B. Can't tell? Choose N.

Colour dots on this page are a guide only; screens vary. Not sure? WhatsApp us a natural-light selfie and our team will help you pick, or visit our Kharghar store for a swatch.

Full shade list

Full ingredients

Water/Aqua/Eau, Cyclopentasiloxane, Cyclohexasiloxane, Butylene Glycol, Methyl Methacrylate Crosspolymer, PEG-10 Dimethicone, Trimethylsiloxysilicate, Sodium Chloride, Cetyl PEG/PPG-10/1 Dimethicone, Triethyl Citrate, Disteardimonium Hectorite, Aluminum Hydroxide, Triethoxycaprylylsilane, Phenoxyethanol, Dimethicone/Vinyl Dimethicone Crosspolymer, Parfum/Fragrance, Ethylhexylglycerin, Olea Europaea (Olive) Fruit Oil, Disodium EDTA, Butyrospermum Parkii (Shea) Butter, Mangifera Indica (Mango) Seed Butter, Ulmus Davidiana Root Extract, Glycyrrhiza Glabra (Licorice) Root Extract, Helianthus Annuus (Sunflower) Seed Oil, Convallaria Majalis Bulb/Root Extract, Leontopodium Alpinum Flower/Leaf Extract, Lilium Candidum Flower Extract, Magnolia Liliflora Flower Extract, Paeonia Lactiflora Root Extract, Tocopherol, Amyl Cinnamal, Benzyl Salicylate, Geraniol, Hexyl Cinnamal, Hydroxycitronellal, Limonene, Linalool, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499). Shade pigments may vary; please refer to the pack you receive.

Safety note

Contains fragrance. For external use only. Avoid direct contact with eyes. Patch test if you have sensitive skin; discontinue use if irritation occurs.

Why buy from Secret Beauty

100% authentic tarte, fresh stock only, shipped across India from our store in Sector 10, Kharghar (Navi Mumbai). Free delivery above ₹899.

How to use & match

  1. Brighten under-eyes: draw a small inverted triangle under each eye with a shade 1–2 shades lighter than your skin. A little goes a long way.
  2. Blend: tap with a damp beauty sponge or fingertip, blending upward and outward. Tapping, not rubbing, gives the smoothest finish.
  3. Spot-conceal: dot your exact skin-tone shade directly onto blemishes, marks and redness, then tap the edges.
  4. Contour: use a shade 2–3 shades deeper under the cheekbones, along the jawline and the sides of the nose.
  5. Set: lightly bake or set with translucent powder for all-day, crease-free wear.

Matching your shade: swatch two or three shades on your jawline and check them in daylight; the one that disappears is yours. Pick by undertone too (warm: golden or yellow; cool: pink; neutral: a mix). For concealer under the eyes, go half a shade lighter.

Product details

Shade
Name · Depth · Undertone
8B
porcelain beige · Fair · Beige
12B
fair beige · Fair · Beige
12S
fair · Fair · Sand
12N
fair neutral · Fair · Neutral
16N
fair-light neutral · Fair · Neutral
20B
light · Light · Beige
20S
light sand · Light · Sand
22N
light neutral · Light · Neutral
22B
light beige · Light · Beige
27H
light-medium honey · Light-medium · Honey
27S
light-medium sand · Light-medium · Sand
27B
light-medium beige · Light-medium · Beige
29N
light-medium · Light-medium · Neutral
34S
medium sand · Medium · Sand
35H
medium honey · Medium · Honey
35N
medium · Medium · Neutral
36S
medium-tan sand · Medium-tan · Sand
37G
medium-tan golden · Medium-tan · Golden
38N
medium-tan neutral · Medium-tan · Neutral
42S
tan sand · Tan · Sand
44H
tan · Tan · Honey
47H
tan-deep honey · Tan-deep · Honey
47S
tan-deep sand · Tan-deep · Sand
48G
tan-deep golden · Tan-deep · Golden
49W
tan-deep warm · Tan-deep · Warm
51H
deep honey · Deep · Honey
53G
deep golden · Deep · Golden
53N
deep · Deep · Neutral
53S
deep sand · Deep · Sand
53H
deep honey · Deep · Honey
54H
deep honey · Deep · Honey
55W
rich warm · Rich · Warm
57G
rich golden · Rich · Golden
57S
rich sand · Rich · Sand
57N
rich · Rich · Neutral
57H
rich honey · Rich · Honey
59H
rich honey · Rich · Honey
59W
rich warm · Rich · Warm
60N
mahogany · Mahogany (very deep) · Neutral
60H
mahogany honey · Mahogany (very deep) · Honey
60W
mahogany warm · Mahogany (very deep) · Warm
61H
espresso · Espresso (very deep) · Honey
61G
espresso golden · Espresso (very deep) · Golden
61N
espresso neutral · Espresso (very deep) · Neutral
62H
espresso honey · Espresso (very deep) · Honey
62W
espresso warm · Espresso (very deep) · Warm
63N
espresso neutral · Espresso (very deep) · Neutral
64W
espresso warm · Espresso (very deep) · Warm
Brand
tarte
Product
shape tape™ Contour Concealer (full size)
Size
10 ml / 0.338 fl oz
Coverage
Full
Finish
Natural matte
Skin type
Normal, combination and oily
Shades
48
Use within
6 months of opening
Made in
Korea
Sold by
Secret Beauty, Sector 10, Kharghar, Navi Mumbai

Authenticity & delivery

Authentic and brand-sourced. Every product is bought from the brand or its authorised distributors. Dispatched within 24–48 hours from our store in Sector 10, Kharghar, Navi Mumbai, with tracking.

Questions about this product

What is Tarte shape tape™ Contour Concealer 10ml – Full Coverage, Natural Matte, 12-Hour Crease-Proof | 48 Shades?

Tarte shape tape™ Contour Concealer 10ml – Full Coverage, Natural Matte, 12-Hour Crease-Proof | 48 Shades is a concealer product from Tarte. The cult full-coverage concealer, now in 48 shades for every Indian skin tone.

Is Tarte shape tape™ Contour Concealer 10ml – Full Coverage, Natural Matte, 12-Hour Crease-Proof | 48 Shades safe for sensitive skin?

The brand describes it as suitable for sensitive skin. Everyone’s skin reacts differently, so read the full ingredient list on the pack, patch test on your inner arm for 24 hours before first use, and stop if you feel irritation. Our team at the Kharghar store can help you choose gentler options.

How can I verify that Tarte shape tape™ Contour Concealer 10ml – Full Coverage, Natural Matte, 12-Hour Crease-Proof | 48 Shades is authentic?

Secret Beauty sells only authentic products from Tarte, bought from the brand, its authorised distributors or verified sellers. When it arrives, check that the seal is intact, that the batch number and manufacturing / expiry dates are printed on the pack, and that the MRP label shows the manufacturer’s or importer’s name and address (required on cosmetics sold in India). You can also see the product at our store: Shop No 4–8, Plot No 255, Swaraj Imperial, Sector 10, Kharghar, Panvel, Maharashtra 410210.

Is tarte shape tape good for dark circles?

Yes. It is a full-coverage concealer, and for dark circles we recommend a shade 1–2 shades lighter than your skin to brighten as well as cover.

Does shape tape crease?

The pack says 12-hour crease-proof. Applying a thin layer and setting with powder gives the best results.

Which shade suits Indian skin?

Most Indian skin tones fall between 27 and 53, usually in S (sand), H (honey), G (golden) or N (neutral) undertones. See the shade guide above or message us for help.

What is the price of Tarte shape tape™ Contour Concealer 10ml – Full Coverage, Natural Matte, 12-Hour Crease-Proof | 48 Shades in India?

Tarte shape tape™ Contour Concealer 10ml – Full Coverage, Natural Matte, 12-Hour Crease-Proof | 48 Shades costs ₹2,800 at Secret Beauty, inclusive of all taxes. It is in stock. Delivery is free on orders of ₹899 or more.

Which shades of Tarte shape tape™ Contour Concealer 10ml – Full Coverage, Natural Matte, 12-Hour Crease-Proof | 48 Shades are available?

48 shades: 8B Porcelain Beige, 12B Fair Beige, 12S Fair, 12N Fair Neutral, 16N Fair-Light Neutral, 20B Light, 20S Light Sand, 22N Light Neutral, 22B Light Beige, 27H Light-Medium Honey, 27S Light-Medium Sand, 27B Light-Medium Beige and 36 more. Pick one on this page to see its photo and price.

How fast is delivery?

Orders are packed and shipped within 24–48 hours and usually arrive in 3–6 working days in metro cities (5–10 elsewhere) across India, with a tracking link. Delivery is free on orders of ₹899 or more; below that it costs ₹80.

Can I return Tarte shape tape™ Contour Concealer 10ml – Full Coverage, Natural Matte, 12-Hour Crease-Proof | 48 Shades?

Yes, if it is unused and still sealed: returns are accepted within 7 days of delivery. Opened cosmetics can’t be returned for hygiene reasons. If it arrives damaged, wrong or expired, tell us within 48 hours with photos. Start from My account → Returns & refunds.

Is Cash on Delivery available?

Yes, on eligible orders and PIN codes. You can also pay by UPI, credit or debit card, net banking or wallets through Razorpay, with your Secret Beauty wallet, or with a gift card.

Another question? Visit the Help centre or ask us.

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